5 Pro Tips To Attract New Patients To Your Practice In 2021
In the digital healthcare world, patients are started using digital tools to remain updated about their health conditions and choose their physicians as per their need. So as a growing healthcare practice, if you wish to attract new patients you must look beyond physician referrals.
A large medical practice or a small clinic – or a highly reputed healthcare organization – has an excellent opportunity to target more new patients especially if you’re already serving some of the valuable patients.
As we already discussed many engaging successful medical practice tips and guide in our Vozo blog, in this article, you’ll find the top 5 pro tips to attract new patients to your practice in 2021.
How To Attract New Patients To A New Practice?
The outbreak of COVID-19 has presented huge challenges for healthcare providers, patients, and also payers. Between the growing healthcare competition and decreased reimbursements, many medical practices are looking for smart ways to attract new patients. To achieve increased revenue and better patient outcomes, it is very important to focus more on both things – attracting new patients and also retaining existing patients.
To grow a successful practice, it is imperative to focus on both aspects: attracting new patients and retaining existing ones. So, here are 5 effective tips to get more patients into your practice:
1.Invest In Digital Tools For Improved Patient Engagement
Digital technology has turned the traditional patient engagement system upside down. Today, it is very easy to engage with patients as everything goes digital right from receiving care to making payments online. Yes, this is truly possible with the help of mobile devices and widespread internet access to provide patients 24/7 access to their healthcare. This leveraging digital healthcare technology improves patient communication, reduces administrative workload, and keeps patients better informed about their care.
Furthermore, as the healthcare sector is shifting towards value-based care, healthcare providers are in the place to pay more attention to changing patient expectations and looking for effective ways to deliver quality healthcare.
So the first step towards attracting new patients starts with implementing the right digital tools at your practice to engage your patients. Here are the few valuable patient engagement tools that help to keep your patients engaged with your health system.
Patient Portal Software
The patient portals were initially developed to improve the level of interaction between patients and healthcare providers. With the help of the best patient portal software, healthcare organizations can easily accomplish various tasks such as secure messaging with their patients, appointment scheduling, give patients more control over their treatment. They can also able to check lab results, update insurance information, and more.
Healthcare Mobile Applications
The Healthcare industry has recently undergone a rapid transformation, a big thanks to the advancements in technology. The usage of mobile healthcare applications has increased worldwide, with more and more people relying on smartphones for everything from appointment booking to bill payments.
Healthcare mobile application for provider includes doctor appointment & clinical assistance apps, patient monitoring, etc. In the same way, mobile apps for patients includes appointment reminder apps, mental health, and more – can help both patients and healthcare providers to maintain a secure relationship, attract new patients to new practice; resulting in increased patient engagement.
2. Increase Practice Safety By Delivering Care Remotely
During these COVID-19 tough times, patients are increasingly looking for virtual healthcare options to access healthcare by remaining safe at home. So the next big opportunity to attract new patients to your practice is to offer virtual healthcare that is safe and convenient for your patients.
The Adoption of the telehealth platform has increased rapidly throughout the COVID-19 pandemic. The recent advancements in telehealth software are making remote consultations more convenient for both healthcare providers and patients. So implementing the best telehealth software with advanced features such as E-prescribing, instant chat messaging and EHR integration will help you to get more patients in the door.
3. Collect Patient’s Feedback To Correct Yourself
Patient satisfaction is the key to attract more patients to your new medical practice. For example, if a patient feels dissatisfied with your treatment plans or bill payment process, or any other burden during the time of visit, then they won’t choose your practice for their next consultation. Here, you’ll miss a great opportunity to retain your existing patient.
Collecting patient’s feedback will help you to retain your existing patients and also to attract more new patients. If a patient says what they liked most about your practice, what they disliked and feel to be improved – this will help your practice to redefine your goals and improve your care delivery models based on the patient's needs.
4. Educate Your Patients Via Social Platforms
Engaging patients with your practices is not only enough, you need to engage them outside your practice with your effective online presence. Try to know which social media platform your patients are available and target them. Educate them by providing information on your new health application software, or new healthcare plans – but providing what is important to your patient matters a lot here.
Demonstrate how much you value your patients to stay ahead in today’s competitive healthcare marketplace. Educate your patients by video tutorials on how to use your healthcare software, how to monitor health results online, and more. Building a strong online presence will help you to make potential patients.
5. Patient Reviews Helps To Attract New Patients
It is also important to monitor your online reviews, respond quickly to negative reviews, and more. You can stop what patients say about your practice or services online, but you can easily control using responding. Also, ask you're happy patients to consistently share reviews online to outweigh the few negative patients.
To attract new patients to your healthcare practice it is important to identify and address your patient needs in the first place. To do so, these 5 pro tips will help you to achieve better patient engagement which will create a good reputation for your medical practice. Vozo value-added telehealth and patient portal software help you to improve the overall health of your patients resulting in better practice productivity.